Our Team

Lauren McConville

Lauren McConville

Vice President

Lauren McConville is a pragmatic and creative strategist with significant experience articulating and communicating strategies effectively across large organizations. With a background in strategy and management consulting, she understands how to leverage the intersection of strategy and marketing to help our clients thrive.

McConville joined our team from Vanderbilt University Medical Center, where she served as program director of strategic analytics. At Vanderbilt, she led transformative change efforts, including a drastic expense reduction that drew national coverage. She also developed marketing plans for clinical innovations, ultimately securing a pilot relationship with one of the top oncology practice management organizations in the U.S.

Prior to Vanderbilt, McConville served as chief of staff to the chief marketing and strategy officer of Nationwide Insurance. While there, she led the redesign of their 700+ person marketing team, developed processes to improve marketing capabilities and co-authored corporate strategy in partnership with the chief strategy officer.

McConville began her career at Bain & Company, advising industrial goods, retail and consumer services clients on growth strategies, cost reduction and organizational design.

McConville graduated magna cum laude from Davidson College with a bachelor’s degree in English. She earned her MBA from the University of North Carolina Kenan-Flagler Business School, where she was a UNC Merit Fellowship recipient.