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How We Think: Specialized Insight for Healthcare Leaders

We hear. We distill. We share. Sharp analysis of what kept you up last night...and will tomorrow.

The Jarrard Perspective

We focus on the latest headlines that matter most. You read the news. You keep up with the trades. But how do you apply it?

Our healthcare blogs and podcasts analyze today’s stories and anticipate tomorrow’s themes. They’re actionable insight so valuable for healthcare executives, communicators and marketers that some people print it out for their weekly staff meetings. Yes, really.

Laughter Is the Best (PR) Medicine? Careful, Spin Doctors Say

Laughter Is the Best (PR) Medicine? Careful, Spin Doctors Say

Astronomer pulled off an audacious PR strategy to mitigate a reputational crisis: humor. It had…
August 1, 2025
Discovering Coiled Energy

Discovering Coiled Energy

Leave your C-Suite and you’ll find latent energy coiled in the form of white coats…
July 25, 2025
The Boy Who Cried ‘Crisis’: What Happens When Healthcare Exhausts Its Language?

The Boy Who Cried ‘Crisis’: What Happens When Healthcare Exhausts Its Language?

Against the passage of the Big Beautiful Bill, the healthcare industry deployed heavyweight messengers to…
July 18, 2025
The only two questions that matter

The only two questions that matter

Your people can help you work through the hard decisions. At a minimum, they can…
July 11, 2025
A Summer Reading Tonic

A Summer Reading Tonic

At the apex of summer, we offer books recommended by our colleagues that won't improve…
July 6, 2025
Big and Far from Beautiful

Big and Far from Beautiful

All eyes are on DC this week as the House prepares to vote on the…
July 2, 2025

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