Aligning a Development Communications Team Around an Audacious Goal

We employed a “train the trainer” model and conducted a series of four workshops for the development leadership team. In addition to learning about topics like preparing for change and improving team culture, leaders worked to codify personal objectives and link them to larger strategic goals. Leaders were able to incorporate these tools and use them to improve their own team dynamics.

By aligning their plans with the larger campaign objectives, leaders helped their teams work together toward a shared win. They also brought the skills they’d learned in the workshops back to their teams, increasing efficiency and efficacy across the department and building better communication into the team culture.