Children’s Hospitals and Public Trust

Caring for children takes more than world-class medicine. It takes the trust, support and engagement of the entire community.

Fortunately, children’s hospitals already hold a special, highly-trusted place in people’s hearts. Even so, our latest research shows there’s more work to do to protect that trust and make their full impact known.

Our 2025 National Consumer Survey: Children’s Hospitals establishes a benchmark for where children’s hospitals stand in the public’s mind, including:

• How many people across the country have personal experiences with children’s hospitals and have contributed to them
• Awareness of the range of services provided
• Support for services that extend beyond acute medical care
• Trust in children’s hospitals on quality, access and patients vs profits
• Whether nonprofit children’s hospitals provide enough community benefit and justify their tax-exempt status
• Elements of community benefit/impact that drive perception

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