CASE STUDY

Rebranding & Optimizing Digital

THE CHALLENGE

After a multi-phased strategy, development and implementation process to optimize its Digital and Technology Services (DTS) department, a leading children’s hospital in the northeast required a change management approach to effectively communicate departmental strategies, engage stakeholders and establish a new governance structure across the hospital.

THE SOLUTION

Jarrard consultants were brought in to work smartly and seamlessly with the team.

  • Provided communications support to share the department’s new structure and introduce a governance function designed to intake and prioritize internal requests effectively.
  • Developed pre- and post-launch engagement strategies to make certain that end users’ needs were front and center in the redesigned structure and ongoing DTS operations.
  • Constructed a detailed month-by-month implementation plan to track progress through defined milestones, activities and metrics, ensuring transparent and measurable advancements.
  • Delivered communications training for DTS leaders, equipping them to guide their teams confidently through the change process.

30

Customized templates created to support internal communications and leader engagement

18

DTS leaders trained to communicate effectively through change

15

Roadshow sessions supported to share changes important process changes with clinical and operational stakeholders

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