David Shifrin, Author at Jarrard Inc

From Front Line Customer Service to Leading Healthcare Strategist, with Sheri Shapiro

Join host Anne Hancock Toomey as she sits down with Sheri Shapiro, Senior Executive Vice President, and Chief Strategy Officer of CommonSpirit Health

Join Anne Hancock Toomey, president of Jarrard Inc., as she welcomes Chris Roth, CEO of St. Luke's Health System in Idaho

Join host Anne Hancock Toomey as she sits down with Pete November, CEO of Ochsner Health, on the inaugural episode of The Backstory podcast.

Welcome to The Backstory, a podcast on authentic leadership with Jarrard Inc. President Anne Hancock Toomey

There’s a temptation for healthcare leaders to consult the same voices and allow that small group to solve all issues without outside input.

With healthcare noncompetes banned, healthcare leaders need to reframe the connection to colleagues from one of compliance to one of community.

The puzzle is not how healthcare marketers reach everyone all the time. It’s how to reach the right audience at the moment they need to be reached.

If you choose to weigh in with a clear, responsible message, consider these ground rules

Our buzzword-stuffed healthcare glossary hinders our industry’s ability to sharply and persuasively tell its story and communicate community benefit

But despite its ubiquitous presence and momentum, PE rarely reveals itself to tell its story. The silence is costly.