David Shifrin, Author at Jarrard Inc

A state legislator is looking to redefine hospitals’ community benefit. We called her to ask why.

IL State Senator Ann Gillespie has introduced a bill to look at hospitals' tax exemption and clarify healthcare's community benefit

Your patients will never know the mysterious hacker. Or Change Healthcare. But they know you.

How can you and your organization be best prepared for this season? Consider these as three broad categories of political preparedness.

Healthcare needs the energy brought by strong leaders who can unify complex, high-achieving teams to advance the healthcare industry

Healthcare's cloudy vocabulary is a disservice to patients and employees those who matter most to healthcare communicators and marketers

For healthcare leaders, your experience is defined in the care you deliver. Patient experience is critical to successful healthcare marketing

Words matter for healthcare providers, charged with caring for and communicating with everybody, regardless of political persuasion

Lessons from the community organizations Jarrard is proud to partner with

If healthcare was a political campaign, hospitals and health systems would be the ideal "candidate" to run. New survey results show why

Thoughts on Walgreens' CEO's comments, plus observations from the Jarrard team at the JP Morgan Healthcare Conference