Is it possible for a hospital to turn a small cybersecurity incident into a full-blown crisis based only on the words used and the approach to communicating about the event?…
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Being clear is good medicine and a competitive advantage. True communications is not merely the transmission of data. It’s honoring your audience by employing the right language.
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AI is having a big moment in healthcare. But no tool can perform the critical thinking and emotional understanding needed for strategic marketing and communications initiatives.
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Regardless of the legal and legislative landscape regarding affirmative action, healthcare must work towards equity.
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Can technology really augment and streamline healthcare operations and make the work of healthcare workers easier? Can technology help provider organizations actually manage their workforce more effectively?
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The cost of everything is under scrutiny, and the debilitating, often shocking cost of healthcare for consumers and employers is highest on the list. Price transparency matters more than ever
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As we reflect on history and where we are now, what are some things healthcare leaders and MarComm teams can pursue to further health equity?
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There’s power in data. When it comes to community sentiment, data is the most efficient, clear-cut way to avoid mistakes in your messaging.
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In our latest podcast, we work towards some answers regarding clinician burnout and workforce development with Dan Shapiro of the Chartis Center for Burnout Soutions and Kevin Kearns of Jarrard…
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The trust between physicians and healthcare leaders is the axis around which essential organizational change – and the transformation of our industry – will succeed or fail.
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