How We Built a Thought Leadership Engine to Amplify a Rural Health Care System
Online Toolkit to Get Started at Your Organization
The Process We Detailed During Our Presentation
Step 1: Getting Started
- Find an executive sponsor
- Align on your strategy
- Build understanding to gain buy-in
- Set expectations
Step 2: Laying the Foundation
- Build your tools
- Provide tailored training for leaders
Step 3: Ongoing Maintenance
- On a regular basis,
- check opportunity lists
- align with leaders on upcoming opportunities for them
- update pitch pages with news clips, quotes and photos from events and featured articles
Step 4: Track Progress & Adjust Course
- Leverage a project tracker and course correct along the way where needed
Contact Us
Jason Lowry
Laura Sanders
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