STRATEGIC POSITIONING

Assessing Brand Reputation

Now is the time for a holistic look at where your organization stands with the people who matter most…From patients. To community influencers. To board members. And to the media.

The health of your organization’s reputation can be derailed by so many factors, such as facing fierce competition, concerning online reviews or media scrutiny. Start assessing your brand’s reputation and identify the best levers to elevate it by following these three steps.

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