2026 National Consumer Survey: Children's Hospitals

Drivers of Trust in Children’s Hospitals

Trust in children’s hospitals is high and clearly distinct from how the public sees hospitals in general.

But what underpins that trust, and how do children’s hospitals strengthen it even more, while motivating the communities they serve to action when needed?

While 2025 tested perception of community impact and non-profit status, our second annual Children’s Hospital Survey tests what moves trust and action:

  • Moving beyond support of nonprofit status
  • 24 elements across seven pillars of trust, modeled to separate what builds trust from what drives action
  • Willingness to act on behalf of children’s hospitals, measured across levels of commitment

In addition, the survey looks into…

  • The public’s personal use of AI for their child’s healthcare
  • The level of optimism (or skepticism) that AI will improve pediatric care
  • Anticipated effects of Medicaid cuts on children’s hospitals and kids in general

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